Campaign Management School

Consider bringing the NFRW's highly-successful and acclaimed Campaign Management School to your area for comprehensive training and instruction by top-notch political experts.

When Republican women formed the NFRW in 1938, they adopted political education as one of the fledgling organization's primary objectives. Today, the NFRW effectively pursues this long-time objective by training Republicans to win elections through the highly-successful Campaign Management School (CMS) program.

With the next election quickly approaching, it is a must to bring these vital schools to your state or community.

The CMS program is designed to provide a comprehensive overview of campaigns. Schools feature top-notch political professionals and strategists who have a wide range of knowledge and experience. These experts volunteer their time to teach students the most successful ways to raise money, write winning campaign plans, organize volunteers for get-out-the-vote activities and communicate with voters.


SCHEDULE
 
ORLANDO, FLORIDA
DATE: Sept. 10-11, 2009, 8 a.m. to 5 p.m. (registration, 7:30 a.m.)
LOCATION: Caribe Royale Hotel & Convention Center, 8101 World Center Drive, Orlando, FL 32821
TOPICS COVERED: management and strategy, fundraising, opposition research, media, and GOTV techniques; interactive- and lecture-style format
COST: $225 per person (includes registration, lunch and materials)
HOSTED BY: NFRW
  REGISTER ONLINE
NOTE: Although this Campaign Management School is associated with the NFRW's 35th Biennial Convention, it is a separate event. One does not have to register for the convention in order to register for the campaign school.

  HELENA, MONTANA
DATE: October 3, 2009, 7:30 a.m. to 5:30 p.m.
LOCATION: Red Lion Colonial Inn, 2301 Colonial, Helena, MT 59601, Phone: 406-443-2100
TOPICS COVERED: management and strategy, fundraising, opposition research, media, GOTV techniques, and social networking; interactive- and lecture-style format
HOSTED BY: NFRW and Montana FRW
  MORE INFORMATION
  REGISTER ONLINE


WHAT DO ATTENDEES HAVE TO SAY?

Whether your connection to a political campaign is as a candidate, a manager, a staffer or a volunteer, CMS delivers the tools needed to build Republican victories in upcoming elections. But don't just take our word for it. See what others have said:

"Thank you, NFRW, for a well-organized meeting that was taught by experienced individuals that were experts in their fields. As my Republican State Central Committee develops and recruits candidates, I know I can highly recommend that they spend a couple of days in your class and as a result, I know they will be more effective at running their campaigns and ultimately at winning Republican seats in all levels of government."
- Jerry Walker, elected to the Republican State Central Committee, Anne Arundel County District 33, Maryland

"As a career prosecutor, I knew I had the credentials and track record to win. What I was missing was the political knowledge necessary to run an effective campaign. NFRW's Campaign School gave me just that...a game plan and a resource that I referred to throughout the election."
- J. Charles Smith III, elected state's attorney for Frederick County, Maryland

"The NFRW School was helpful in terms of organizing my thinking about the campaign and reinforcing my belief in voter contact."
- Susan Shaw, elected county commissioner for the 2nd election district in Calvert County, Maryland


BRING CMS TO YOUR AREA TODAY!

Communicate with your state president about hosting a school in your state. If she would like more information, have her contact the Campaign Management School coordinator at political@nfrw.org or 202-431-2476. To find your state president, click here.


COST
Each student pays a registration fee of $225 for a two-day school. Registrants will receive a complimentary copy of the NFRW's campaign manual. Also included are two lunches.

Each student pays a registration fee of $100 for a one-day school. Registrants will receive a complimentary copy of the NFRW's campaign manual. Also included is lunch.


INSTRUCTORS

Joe Gaylord
Joe Gaylord
political consultant
 
READ BIO  [PDF]

Bill Greener
Bill Greener

of Greener and Hook
 
 
READ BIO  [PDF]

Carlyle Gregory
Carlyle Gregory
of the Carlyle Gregory Company
  READ BIO  [PDF]

Jim Innocenzi
Jim Innocenzi
of Sandler-Innocenzi 
 
READ BIO  [PDF]

       

Holly Robichaud
Holly Robichaud
political consultant, analyst
and fundraiser 

 
READ BIO  [PDF]

Michael Shannon
Michael Shannon
of MANDATE: Message,
Media & Public Relations
 
  READ BIO  [PDF]

M. Darrell Williams
M. Darrell Williams
of Strategic Media Group 

  READ BIO  [PDF]

 


CURRICULUM

Two-day Course Material

Curriculum provides attendees with the knowledge to run and win political campaigns. The National Federation of Republican Women's course material includes:

  Campaign Fundamentals Part I: Foundation of the Campaign
  Campaign Fundamentals Part II: Opposition and Issue Research
  Campaign Fundamentals Part III: Developing Strategy and Message
  Campaign Fundamentals Part IV: The Campaign Plan and Budget
  Fundraising Part I: Finance Plan, Direct Mail and Campaign Finance Laws
  Fundraising Part II: Asking for Money, Putting Together a Finance Committee and Organizing Events
  Voter Contact Part I: Targeting
  Voter Contact Part II: Voter ID, GOTV Activities: Door-to-Door, Phone and Direct Mail
  Voter Contact Part III: Ensuring an Honest Election, and Recruiting and Managing Volunteers
  Communications Part I: Earned Media and Internet
  Communications Part II: Paid Media
  Candidate Improvement Part I: Being the Best Candidate Possible and Eight Concepts for Running a Successful Campaign


RECENT SCHOOLS
  WICHITA, KANSAS
May 30, 2009
 
ALBANY, NEW YORK
April 26, 2009
 
RICHMOND, VIRGINIA
February 21, 2009
 
NASHUA, NEW HAMPSHIRE
May 17, 2008
 
NORTH CHARLESTON, S.C.
October 19, 2007
 
PALM SPRINGS, CALIFORNIA
Associated with the 34th Biennial NFRW Convention
September 27 and 28, 2007
 
BETHLEHEM, PENNSYLVANIA
September 14, 2007
  ATLANTA, GEORGIA
June 8-9, 2007
  HARRISBURG, PENNSYLVANIA
March 16-17, 2007
  DENVER, COLORADO
June 16-17, 2006
  GAITHERSBURG, MARYLAND
March 24-25, 2006
Co-sponsor: GOPAC
  RALEIGH, NORTH CAROLINA
February 24-25, 2006
Co-sponsor: GOPAC
  NASHVILLE, TENNESSEE
September 8-9, 2005
  DES MOINES, IOWA
August 13, 2005
Co-sponsor: GOPAC


IMAGES

Click on the thumbnails below to view full-size images of the NFRW Campaign Management School in Nashville, Tenn.

CMS, Nashville, 2005 CMS, Nashville, 2005 CMS, Nashville, 2005 CMS, Nashville, 2005 CMS, Nashville, 2005
CMS, Nashville, 2005 CMS, Nashville, 2005 CMS, Nashville, 2005 CMS, Nashville, 2005 CMS, Nashville, 2005
CMS, Nashville, 2005 CMS, Nashville, 2005 CMS, Nashville, 2005    

 

  Get more information about a Campaign Management School in your area:  political@nfrw.org

  To help bring a Campaign Management School to your area, contact the NFRW Political Director at (800) 373-9688 or political@nfrw.org.

  The comprehensive Campaign Management School Guide has been revised and is available for $30 per copy. To place an online order, click here. Otherwise, send your order request to mail@nfrw.org.

  Read about the NFRW's historic commitment to political education: 


NFRW headquarters

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